Baker Sports Marketing

Joe Dunkin

Baker Sports Marketing is a full service sports marketing firm which specializes in corporate sponsorships, endorsements, autograph signings and benefit auctions in conjuction with professional athletes and teams for charity fundraising events and business promotions.


Baker Sports Marketing was established in 2007 by Mitchell Baker. A successful business entrepreneur, who in the previous 26 years, has built a network of 15 Dunkin Donut franchises in Northern New Jersey, while never losing sight of his philanthropic vision of giving back to the community in which he has grown up over the years. Possessing a passion for collectibles, encompassing everything from sports, entertainment, political, Americana and historical, Mitch set out years ago to find the items that others could not find.


In 2010, Baker Sports Marketing created Team-Baker, a company built on the foundation of helping Non Profit Organization realize their maximum potential with fund-raising at their minor and major campaigns throughout the year.


What can BSM do for your brand?


Baker Sports Marketing and its executive team, utilize decades of experience in all business environments to help you achieve the following:

  • Understanding your core business, and that of your competitors.
  • Developing a strategy of marketing and public relations to enhance your corporate image, achieving goals and enhancing revenue.
  • Implementing these strategies and executing them to their fullest capabilities.
  • Utilizing our relationships with Professional Athletes and Professional Sports Teams to help build your brand, motivate your partners and clients, and generate value added revenue.


Athlete Signings and Appearances


On January 29th 2012, Team Baker and Dunkin Donuts in Midland Park, NJ hosted the Super Bowl XLVI New York Giants Players, Lawrence Tynes and Steve Weatherford. Lawrence Tynes, who became the first player in NFL History to kick the 2nd game-winning overtime field goal to send his team into the Super Bowl and Steve Weatherford, the dynamic Punter, and always reliable holder, were there to sign autographs for over 1,000 fans. Thanks to both players, Midland Park, NJ Dunkin Donuts, and Team Baker.

Weatherford Signing
Giant's Fan